Posted via CourierPostOnline.com:

Eric Spinner says his business, Health Haven II, is growing again in Medford -- thanks to a move away from the local business district.
And the Treehouse Coffee Shop reports similar success in Audubon -- after leaving the busy downtown of Collingswood.
Such shifts can hurt efforts to boost local economies through the development of vibrant business districts, which help ease property tax burdens, improve real estate values and attract residents.
But experts note ways to strengthen and maintain key street districts during tough economic times. They advise taking advantage of state assistance, creating parking near main streets and having landowners rewrite leases for valued tenants.
Medford officials are looking into joining the state's Main Street programs that last year helped 26 downtowns benefit from $107 million in private reinvestment. The programs produced a net gain of 513 full-time jobs and brought in 128 new businesses, according to a state Main Street coordinator.
"It would provide avenues that are very advantageous for us," said Medford Mayor Bob Martin.
Jef Buehler, director of Main Street New Jersey, said Medford's "quaint" shopping district is hidden from thousands of drivers that travel by for commuting, shopping and business purposes. He said his department looks forward to more talks with Medford officials and to implementing an approach to revitalize the downtown.
In the past few years, Medford's downtown has been stagnant with 23 vacancies, including Spinner's former shop, and eight businesses displaced from a 2008 building fire.
New businesses have opened in town, but at established shopping centers, like Ironstone Village on Stokes Road. Spinner moved to a site at Old Marlton Pike and Hartford Road, which he said offers more parking and traffic exposure.
Martin and new Historic Medford Village president Rich Lechner contend the downtown area has plenty of on- and off-street parking, with more than 50 spaces. But they say more signs and promotion are needed to get that message to the town's 22,000-plus residents.
"People will turn away from shopping centers and go to small-scale stores if there's a walking environment, so parking is critical with well-designed lots hidden from Main Street," said Richard Bickel, director of planning for the Delaware Valley Regional Planning Commission.
After 17 years on Main Street in Medford, Spinner said he had to make the 1.4-mile move last fall or close his holistic business.
"I sometimes looked outside my door there and said, 'Where is everyone?'" Spinner said.
"Main Street was always quaint and charming and I hung in for the last five years out of loyalty to the other shops," Spinner said. "But I realized I wouldn't make it."
The Treehouse Coffee Shop was challenged by the steep rents and dense pool of eateries in Collingswood's downtown, said owner Randy Van Osten.
"I don't think we would've survived there," he said. His new Merchant Street site offers twice the space, 2,400 square feet, for half his former rent, or about $1,633 per month.
"We're pretty fortunate with two sides of the street for parking, less overhead and a couple hundred customers per day, including a lot from Collingswood."
The coffee shop's former site, at Collings and Haddon avenues, now holds Bistro AmericanA.
For landlords in high-rent areas who want to keep current tenants, Buehler and Bickel said it might be worthwhile to renegotiate leases during temporary economic downturns.
"That relationship is foundational for surviving and thriving," Buehler said. "The last thing they want to do in this economy is fill a vacancy."
Reach Jeremy Rosen at (856) 486-2456 or jrosen@camden.gannett.com
Share